Nikestore Changes Sneaker Release Time to 10 AM EST

John Kim December 29, 2014

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Nike Changes Release Time 10 Am Est

Success. Beginning this Saturday, January 3rd, Nike.com will officially move sneaker release times to 10 AM EST, which should prove to be more comfortable for all parties involved – particularly the West Coast shoppers, who had to make their attempts at the wee hours of 5 AM. Continue below to see Nike’s official word and be sure to stay on point with upcoming kicks on our Jordan Release Dates and Sneaker Release Dates pages.

Beginning Saturday, 1.3 http://t.co/KGtR94dEpV launches will move to 10am EST / 7am PST. See upcoming launches here http://t.co/tGvWYG5Flk

— Nike.com (@nikestore) December 29, 2014