THE DEFINITIVEHOLIDAY SNEAKERSHOPPING GUIDE

A big story for Nike this season has been their penchant for esteemed collaborations and connecting with the most visionary creatives in the world. Virgil Abloh, the Chicago native who now serves as a chief figure for Louis Vuitton, has galvanized several Nike classics with his deconstructed design. Nike has also reconnected with skate-brand Diamond Supply Co. for a much-anticipated sequel of the SB Dunk, while the everlasting Air Force 1 gets quite the abstract treatment at the hands of streetwear giant Supreme and Japanese fashion label COMME des Garcons SHIRT.

Now that Kanye West’s highly coveted adidas Yeezy footwear is a bit more accessible, we’ve seen significant growth in numbers that deem the Yeezy brand one of the best in the business. Arguably the most popular model from the entire line, the Yeezy Boost 350 v2 was offered up in a slew of colorways, with the simple “Triple White” and exotic “Zebra” offering up two reputable statement pieces to go with any outfit. Of course, we can’t forget the Yeezy 700, the bulky runner that may have kick-started the chunky dad shoe trend that has dominated social media feeds and outfit selfies.

There’s really nothing like a fresh pair of Air Jordans. Clean, classic and instantly recognizable to sneakerheads and hoops lovers alike, Air Jordans have held a peak position on holiday wish lists for decades. This season, Jordan Brand has offered three spirited options that both touch on the history of the six-time champion, or deliver something that strikes the right now for the trend-followers. The Air Jordan 1 “Rookie of the Year” honors his first significant accolade in the NBA, represented by a colorway that matches his outfit during the ceremony. The enticing all-red colorway theme hits one of the most popular Air Jordan Retros on the scene – the Air Jordan 12, and the cheeky “Not For Resale” AJ1 lightly pokes fun at the booming secondary market in sneakers..