Matt Varga Updated August 13th, 2024: The UA Curry 12 officially releases on August 14th in the “Podium Pack”, comprised of white “Home” & navy “Away” colorways. Retailing at $140 USD, the UA Curry 12 will be available for purchase on currybrand.com and Dick’s Sporting Goods.
While utilizing the Olympics as a springboard for new product is a strategy we’ve seen everywhere across the footwear industry, things couldn’t have worked out better for Curry Brand since the announcement of this shoe, with Steph turning in back-to-back iconic performances wearing these exact pairs.
WHERE TO BUY
Curry 12
US 08/14/2024 Wednesday
| Retailer | Release type | Status |
|---|---|---|
| DICK'S | Standard | Check Site |
| Under Armour | Standard | Check Site |
WHERE TO BUY
Curry 12
US 08/14/2024 Wednesday
| Retailer | Release type | Status |
|---|---|---|
| DICK'S | Standard | Check Site |
| Under Armour | Standard | Check Site |
Original article posted July 17th, 2024: In our Team USA Sneakers preview, amid a batch of highly intriguing footwear options for some of the titans of the basketball world, just one of those all-worlders took the opportunity to unveil a new silhouette. One Wardell Stephen Curry provided an early look at his latest signature, the UA Curry 12. As we await the start of group play and a chance for #30 to rock these on the biggest stage, we’re getting some hard details about what makes this Under Armour & Curry Brand’s best work, and when you can get your hands on the end product.
Since the days of the UA Curry Flow 8, Under Armour’s Flow technology has been where Steph’s signature has begun. Despite dropping the subtitle on this and the past few iterations, that cushioning defines the midsole all the same; multiple applications of the once-running foam are imbued into the midsole for responsive & comfort, and on the outsole for precise traction.
If you’ve been tapped into Curry’s work with the brand, you’ll immediately recognize some similarities to this silo’s predecessor. Indeed, the foot entrance and wavy design language of the Curry 11 persists one edition later. However, an engineered mesh upper diverges from the mixed-media section on that shoe, bolstered with zonal support (literally) woven into the fabric.
The Under Armour Curry 12 is set to launch on August 12th, debuting in the white & navy “Home”/”Away” colorways you see here. Catch detailed looks ahead, and stick close to our Sneaker Release Dates page for further release info as it emerges.
