Jordan Brand debuted its ‘Choose Your Flight’ marketing push at the beginning of the holiday season, highlighting the unique talents of Chris Paul, Dwyane Wade and Carmelo Anthony with the taglines ‘Fly Around’, ‘Fly Over’ and ‘Fly Through’, respectively. JB’s big three all have their own signatures tailored to each one’s game, and now the Air Jordan 2012 comes through with a triple threat of cushioning options that brings all the ‘Flight’ options together. Along with three cushioning platforms, you can choose from either blue or the almost boxing shoe-like yellow removable booties, both of which feature tongue emblems fitting the ‘Year of the Dragon’ theme. The AJ2012 makes a clear statement about combining luxury with cutting edge performance the second you see its distinctive build, and with six different setups in one box, it’s arguably the most complete basketball shoe ever released. Click through to see more of the impressive three-drawer packaging as well as a variety of close-us of the shoe and all its components, and be sure to stick with Sneaker News for word on the Air Jordan 2012 YOTD release date. via Kenlu
Air Jordan 2012 ‘Year of the Dragon’ – Detailed Images
Aaron Hope
January 12, 2012
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