Prada Unveils Its Fall 2016 Ad Campaign Starring Top Models

Why choose one face when you can choose 27? Prada has released its fall ’16 women’s campaign photos and video, and the series — shot by legendary photographer Steven Meisel — features a lineup of 27 different models.

The familiar faces in the campaign include top stars such as Milla Jovovich, Sasha Pivovarova, Freja Beha Erichsen and Raquel Zimmermann. The campaign feature landscape imagery paired together in a collage format — the perfect backdrop for the collection’s outdoorsy inspiration.

Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.

Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.

Prada’s fall ’16 show focused in on a world-traveler theme. The nomadic footwear collection included different takes on the traverser laceup, including wedge sandals and hiker boots. They were styled with argyle or ribbed socks.

The explorer theme was further explored in Prada’s spring ’17 men’s collection, where outdoorsy Teva-style sandals were paired with thick wool socks.

Watch on FN

Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.
Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.
Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.
Prada Fall 2016 Ad Campaign
Prada fall ’16 women’s ad campaign.
CREDIT: Courtesy of brand.

To watch the fall campaign video, see below.

 

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