New Balance is getting ready to party.
As the Liverpool Football Club returns to the U.S. for its 2016 preseason preparations, New Balance is offering fans an opportunity to celebrate their passion with LFC Pub Parties in Pasadena and Santa Clara, Calif. The athletic brand, the official kit supplier of LFC, is hosting two free events for Liverpool FC fans to unite off the field in advance of the soccer matches against Chelsea at the Rose Bowl in Pasadena and AC Milan at Levi’s Stadium in Santa Clara.
Presented by former US Men’s National Team player and KICK presenter, Heath Pearce, the events will feature a meet and greet with LFC icon Luis García, who scored 30 goals in 121 appearances for LFC, with 10 of them in the Champions League and five in the knockout stages of the 2005 European triumph. Attendees will also have the chance to win LFC game tickets, raffle items and prizes, including Liverpool FC 2016/17 New Balance home and away kits. The events are free for fans 21 and older. In addition, fans can connect with LFC Pub Parties socially with @NBCFootball and using the hashtag #LFCTOUR2016.
“We are excited to offer LFC fans an opportunity to celebrate their favorite team in their hometown,” said Richard Wright, general manager of New Balance Football. “The LFC games and LFC Pub Parties give soccer fans in the U.S. the unique chance to engage and connect with the Club and we are proud to be a part of it.”
