New York City streetwear powerhouse Supreme has collaborated with several footwear brands throughout its nearly 25-year run, but one company it’s never worked with is Under Armour. However, thanks to sneaker artist Mache and Minnesota Vikings wide receiver Stefon Diggs, we have an idea of what a collab between the two brands might look like.
Created for Diggs to wear during the Vikings’ Sunday showdown against the Indianapolis Colts, this custom project sees the Under Armour Spotlight cleats reimagined through a streetwear lens. Keeping things simple — perhaps to avoid a fine for breaking the league’s strict uniform policy — the custom kicks feature a purple-based upper with gold cleat tooling and white laces to match the Vikings’ colors. Meanwhile, Supreme’s iconic box logo graphic is emblazoned across the side, intersecting with the “UA” logo for a creative dual-branded spin on the brand’s traditional emblems.
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This isn’t the first time Diggs has commissioned Mache for a streetwear-inspired custom. On Dec. 12, Diggs wore a pair of Under Armour cleats paired with streetwear label Fear of God’s print from its collaboration with Vans during Minnesota’s road win over the Jacksonville Jaguars.
https://www.instagram.com/p/BNzvVX0gZ6b/?taken-by=stefondiggs&hl=en
Diggs’ custom cleats are not for sale; however, the standard Under Armour Spotlight cleats are available now for $109.99.
Under Armour Spotlight cleats, $109.99; underarmour.com.
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