Under Armour paraded NBA standout Stephen Curry throughout Asia in 2015 for the first time. For the second straight year, the athletic staple will bring its star athlete to the continent.
The brand announced Monday that it, along with Curry, will venture out on the 2016 Stephen Curry Asia Tour staring in September. The tour tips off Sept. 2 in Shenyang and ends Sept. 6 in Taipei.
Curry and Under Armour will engage in clinics, events and activations in four cities over a five-day period. The tour, according to Under Armour, connects Curry with the people from other countries through the aforementioned activities while also showcasing his love of basketball with locals.
“Being able to share my passion for the game with this next generation of players in Asia — while immersing myself in their incredible culture and witnessing first-hand the infatuation for the game — is humbling, and personally it’s a tremendous re-energizer for the upcoming season,” Curry said in a statement. “I can’t wait to meet some of the phenomenal fans and players who are committed to driving the game forward on a global scale.”
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Curry and Under Armour will be in Shenyang on Sept. 2, Guangzhou on Sept. 3 and 4, Hong Kong on Sept. 5, and Taipei on Sept. 6.
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