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Jennifer Lopez proved that all that glitters really is gold this week for DSW.
Promoting her latest footwear collection with the megaretailer, J-Lo and her stylists took to Instagram to show off even more chic new shoe styles. The singer posed in a coordinating bandeau and high-slit skirt from Balmain for the photoshoot, both coated in a glittering holographic fabric.
On her feet, the “Hustlers” actress modeled knee-high boots from her fall ’21 JLo Jennifer Lopez for DSW label. Titled the Adalynn boot, the pointed-toe silhouette includes everything from pink fabric uppers to a full rhinestone coating; the heel clocks in at almost 5 inches in height and the design comes complete with an asymmetrical topline.
Fans can shop the new pink boots for $130 at DSW.com.
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Lopez’s own new capsule comes accompanied by a “Hit Play” campaign that encourages optimism and playfulness through style. The campaign even introduces Lopez’s first-ever 8-bit interactive video game as a fun incentive to interplay with her brand in a new way.
It was just last year when the “Wedding Planner” star dipped her own toes into the footwear industry. Though she had previously worked with a mix of brands on collaborations and campaigns, the JLo Jennifer Lopez collection at DSW is the musician’s first solo line; the label includes a variety of stylish footwear ranging from sky-high platforms and glittering pumps to strappy sandals, all retailing from $59 to $189.
As if all of her titles were not enough, the past few seasons alone, the “On the Floor” musician also has been featured in major campaigns as well as a few top names for fall ’21, too. She modeled for Versace, stars in ads for Guess and Coach on top of serving as a judge and executive producer for “World of Dance.” She also released a new J-Lo Beauty line earlier this season as well.
Shop new styles from the JLo Jennifer Lopez for DSW collection below.
Buy Now: JLo Jennifer Lopez Adalynn Boots, $130.
Buy Now: JLo Jennifer Lopez Daya Sandal, $80.
Buy Now: JLo Jennifer Lopez Glyna Boot, $100.
Check out the gallery to see Jennifer Lopez’s style evolution.
