‘Something Navy’ Founder Arielle Charnas Goes Viral After Husband Brandon’s Embezzlement Allegations & Divorce Rumors

Arielle Charnas‘ conflicts over her label Something Navy have continued into the new year.

As reported in Vanity Fair in January, Charnas continued to post outfit photos on social media while not responding to rumors that previously circulated around her rumored split from husband Brandon Charnas, as well as the financial state of her company.

In December 2022, WWD reported that a story was expected to publish on Business Insider; the resulting piece, which went live online on Dec. 8, 2022, delved into the rumors circulating Charnas and her brand, as well as her husband’s status in its business and her ties to the label — which she herself rarely wears on social media.

NEW YORK, NEW YORK - MAY 15: Arielle Charnas and Brandon Charnas attend the Hot Pink Party hosted by the Breast Cancer Research Foundation at Park Avenue Armory on May 15, 2019 in New York City. (Photo by Jamie McCarthy/Getty Images for Breast Cancer Research Foundation)
Arielle Charnas and Brandon Charnas attend the Hot Pink Party hosted by the Breast Cancer Research Foundation at Park Avenue Armory on May 15, 2019, in New York City. 

The Instagram account Deuxmoi also caused a torrent of comments teasing the story’s release at the time, with additional visibility from Reddit users in various online threads.

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Previously, as seen on Instagram Stories on Dec. 6, 2022, the influencer and founder behind Something Navy posed in mirror selfies while wearing a gifted dress by Ilta. Her long-sleeved piece included black and silver sequined stripes, as well as a dynamic thigh-high slit.

The party-ready piece was paired with Sergio Rossi heels, a gold bangle and diamond stud earrings by Charnas — who added further sparkle by accessorizing with her wedding ring from her husband Brandon Charnas, who is an agent at Current Real Estate.

Arielle Charnas, Something Navy, New Year's Eve, Ilta, dress, sequin dress, silver dress, striped dress, husband, wedding ring, sandals, heels, high heels, sequin sandals, stiletto sandals
Arielle Charnas poses in a mirror selfie video on Instagram Stories on Dec. 6, 2022.
Arielle Charnas, Something Navy, New Year's Eve, Ilta, dress, sequin dress, silver dress, striped dress, husband, wedding ring, sandals, heels, high heels, sequin sandals, stiletto sandals
Arielle Charnas poses in a mirror selfie video on Instagram Stories on Dec. 6, 2022.

When did rumors start?

Charnas’ Stories post followed then-viral rumors that she would be divorcing Brandon, as well as allegations that he was embezzling money from Something Navy — which were then denied by both the brand’s CEO Matthew Scanlan and Current Real Estate, according to WWD.

“This is categorically false,” said Scanlan. “Brandon Charnas does not have access to company bank accounts. He is not an employee of the company, and he has no access points,” he said.

Regarding the split, a representative for Charnas told WWD: “This is patently false. They are happily married and in love.”

NEW YORK, NEW YORK - APRIL 18: Brandon Charnas and Arielle Charnas attend YAGP's 20th Anniversary Gala 'Stars Of Today Meets The Stars Of Tomorrow' at David Koch Theatre at Lincoln Center on April 18, 2019 in New York City. (Photo by Jared Siskin/Patrick McMullan via Getty Images)
Brandon Charnas and Arielle Charnas attend YAGP’s 20th Anniversary Gala ‘Stars Of Today Meets The Stars Of Tomorrow’ at David Koch Theatre at Lincoln Center on April 18, 2019 in New York City. 

How did Something Navy begin?

Charnas originally launched “Something Navy” as a personal style blog in 2009, which quickly amassed a large following and made her a star in the street-style and Fashion Month scene. Since then, the platform grew into a full women’s fashion brand, released in 2020. Following the line’s launch, Charnas’ brand has also launched collaborations with Literie, Superga, Soru and Treasure & Bond, as well as two capsule collections with Parisian label Ba&sh.

In 2022, Something Navy also hired Betty Wang as its first brand president. Previously, Wang served as the Vice President of Handbags for Saks Fifth Avenue.

NEW YORK, NY - SEPTEMBER 11:  Arielle Charnas attends Zimmermann fashion show during New York Fashion Week: The Shows at Spring Studios on September 11, 2017 in New York City.  (Photo by Andrew Toth/Getty Images For NYFW: The Shows)
Arielle Charnas attends the Zimmermann fashion show during New York Fashion Week: The Shows at Spring Studios on Sept. 11, 2017, in New York City. 

How did Arielle and Brandon Charnas meet?

Charnas met Brandon in 2009, when he was shopping in the Theory boutique where she worked in New York City at the time, according to Page Six. The couple later wed in Miami in Oct. 2014; Charnas wore a custom white Christian Siriano wedding dress with Rene Caovilla pumps for the occasion, according to Brides.

NEW YORK, NY - JANUARY 16: Brandon Charnas and Something Navy blogger Arielle Charnas attend Financo CEO Forum 2017 on January 16, 2017 in New York City.  (Photo by Slaven Vlasic/Getty Images for Financo)
Brandon Charnas and Something Navy blogger Arielle Charnas attend Financo CEO Forum 2017 on Jan. 16, 2017 in New York City.

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